CRM – What next?

We currently have several ideas of where to take this next:

  1. A contact form that auto adds details to the crm.
  2. User level and content viewing. Basically we allocate a user a level when they get an account. WordPress has 4 user levels – subscriber, editor, contributor and administrator. What I would like to do is add an option to the plugin to allocated additional user levels such as Bronze, Silver, Gold. These levels then get access to certain content that nobody else gets access to. Allowing a membership site to be set up.
  3. Open up data so when a client logs in they see their own data. Useful for reviewing history, passing documents, etc.
  4. A small shop or ecommerce system including room management or a booking system

Any other ideas please?

Cregy CRM

It is that time thankfully. We have started work on the new CRM WordPress plugin. It has been redesigned from the ground up and will take on a totally different format. At this point I need to say that this is not an upgrade from the old plugin. It is a totally new plugin and there will be no upgrade path. Sorry guys.

We will shortly need beta testers. I am hoping that the beta will be ready by the middle of next week. If you are interested then please email me and I will add you to the list.

By the way the first 50 that reply to this email will get the plugin free. The next 50 will get the plugin at half price, everyone after that will have to pay full price. So get your emails to me.

For those that want to know the cost of the new plugin will be £0!

Starting the Rebuild of the CRM

I am ready to start the rebuild of the CRM. It will take a new course of action. The first thing we will be doing is to change the way the user element of WordPress works. That’s to say we will be adding features.

When the plugin is activated it will create new fields:
Company Name
Address Field 1
Address Field 2
Town
County
Post Code
Country (Could be a drop down select)
Telephone Number
Mobile Number

It will also create a new category called CRM. And new tags Telephone, Email, Visit. And finally a link in the sidebar called CRM.

When creating a new user the plugin will add certain fields when the new user is created. For example if the new user is Richard Brown whose firm is Cregy, a new sub-category under the main category of CRM will be created. This sub-cat will be called Cregy. The plugin will also create a new tag called cregy_richardbrown.

The plugin will now work like this. I make a new post and add it to the category Cregy and tag it richardbrown. I also add the tag Telephone. In the content box, I write something like, Phoned Rich and spoke about the new website. When I press publish certain things need to happen.

1. The post is not visible from the front end if not logged in.
2. When clicking the CRM link in the sidebar we now get a client list. The first name in the list will simply be Cregy. Sub links under Cregy will be: Edit, Posts, Tags. If I click on Edit, it takes me to the edit user information. If I click on Posts it will lists all the posts I have made under Cregy. And if I click on tags it will list all the tags beginning cregy.

This means I can quickly view any contacts I have made with the firm Cregy or with Richard Brown.

So if I now add a second contact called Claire Stoner who also works at Cregy. I end up with the tag cregy_clairestoner. So if I look under the crm link and click on Cregy I now have all posts created for everyone who works at Cregy. If I click tags, I can quickly see the posts sorted by the tag lists. So I can view the contacts made with Claire or Rich.

Under the Edit link I will now find 2 options…. edit Richard Brown or edit Claire Stoner.

I am not sure how long it will take but I will update this post to let all know. If you have any comments please add them in the usual place. If you would like to contribute towards the plugin please use the contribute link I have added.

In the course of the building the plugin I am going to add various elements. The first will be whether you require a contact to be visible in the front-end as a business card. The second will be whether you want to allow the clients to access their information. This could take the form of a new tag that allows certain user levels to view. i.e. The client logs in and doesn’t see the dashboard but sees all the posts with this tag listed. In this way you could pass on information. They could also be allowed to edit their contact information.

Additionally I will add an invoice feature.

And finally, I think the Church directory is a brilliant idea and I will be turning this into a membership CRM as well. All the features will be available to everyone but just how you use it will be different. For instance, adding a list of users feature will enable it to become a membership plugin. Any user logging in will be able to see all users and search for a user.

Unfortunately, I do have a limited budget and also limited time, so if you want to add elements then contributing will speed up the development. Thanks.

Automattic

Since I wrote the post yesterday about IntenseDebate I felt I ought to add some more information about Automattic. Automattic are the parent company that take care of WordPress and various other initiatives – all of the initiatives improve the web for the better and that fits with their tagline.

Inspired by you
Striving to create good
Nothing is perfect. *

WordPress.Com
This is where to go if all you want is a blog. You enter a few words, click a few buttons and a blog is yours. Very simple and in the words of Automattic, “Hassle Free”.

Akismet
Kills all known spam dead – it does just what it says on the tin!

IntenseDebate
Imagine better comments.

PollDaddy
Create polls and surveys

Gravatar
A globally recognised avatar. This is simply brilliant and this for me has proved 100% brilliant.

VIP
Just look at the prices for this and you’ll realise why the BBC uses them!

VideoPress
Easily upload and share videos on your WordPress blog or any site, even in full HD.

P2
P2 is a theme for WordPress that transforms a mild-mannered blog into a super-blog with features like inline comments on the homepage, a posting form right on the homepage, inline editing of posts and comments, real-time updates so new posts and comments come in without reloading, and much more. Visit the site for a full resume.

After the Deadline
After the Deadline is a plugin for WordPress and TinyMCE that improves spelling and grammar.

WordPress.org
The best blogging software on the planet.

BuddyPress
Social networking in a box. Build a social network for your company, school, sports team or niche community all based on the power and flexibility of WordPress.

bbPress
Forum software built with WordPress reliability.

Glotpress
GlotPress is a collaborative, web-based software translation tool.

Ping-O-Matic
Ping-O-Matic is a service to update different search engines that your blog has updated.

WP for iPhone
Introducing the only iPhone app that lets you write posts, upload photos, edit pages, and manage comments on your blog from your iPhone or iPod touch. With support for both WordPress.com and self-hosted WordPress (2.7 or higher), users of all experience levels can get going in seconds.

WordCamp SF
WordCamp San Francisco will be held on May 1, 2010. Last year’s event was attended by over 700 people from 32 countries. As speakers and schedule are confirmed, new information will be added to this site, so check back now and then!

CRM

Customer relationship management (CRM) consists of the processes a company uses to track and organize its contacts with its current and prospective customers. CRM software is used to support these processes; information about customers and customer interactions can be entered, stored and accessed by employees in different company departments. Typical CRM goals are to improve services provided to customers, and to use customer contact information for targeted marketing.

While the term CRM generally refers to a software-based approach to handling customer relationships, most CRM software vendors stress that a successful CRM effort requires a holistic approach.[1] CRM initiatives often fail because implementation was limited to software installation, without providing the context, support and understanding for employees to learn, and take full advantage of the information systems.[2] CRM tools should be implemented “only after a well-devised strategy and operational plan are put in place”.[3] CRM can be implemented without major investments in software, but software is often necessary to explore the full benefits of a CRM strategy.

To read the full article visit Customer relationship management at Wikipedia

Initial release of the CRM plugin

WordPress CRM is a simple customer management tool. It allows businesses who have a wordpress powered website to use the admin area to manage their clients, suppliers and opportunities. In this first release it has a two-fold role:
1. Act as a contact manager
2. Act as a reminder tool

After entering your client’s details you can then add a note and categorise that note (telephone, email, letter, visit) or add a reminder note. The reminder note will send an email to the blog administrator.
Over time the notes will grow to provide a relational reference.

The plugin will be released shortly on a GPL shortly but I firstly need to honour my commitment to my sponsors and give them first use. This will be true of future releases.

Future Development

My intention when I started developing this plugin was to provide a resource for small businesses and also to help my manage the hosting side of my business. In future developments this will start to evolve into a full customer relational tool.

And so our progress over time will be:

  • Sort by client, supplier, opportunity
  • Weighting of opportunities to allow chasing more productive sales
  • Export of email addresses
  • Email templates
  • Emails sending to allow invoicing, reminders, etc
  • Product management
  • Accounting

I am sure that other elements will creep in but in terms of my own business my intention is to be able to set a date alongside a client. On arrival an invoice will be sent to both the client and myself asking them to pay hosting charges. Product management will allow me to set-up different values of cost.

Please feel free to join the debate on future developments.